The Story Behind SHOP | SSS

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If we rewind back to the summer of 2008, I was in Cassadaga, Florida getting a reading from a psychic. This was my first time getting a reading, and much like losing your virginity, you always remember your first time. The two messages from the reading that have always stayed with me were that I would get married at 29, and that she saw me selling clothing online.

In fact, she was right about both of them. Back in 2014 I actually had a SHOP where I sold tank tops, candles, and even wine . However, it epically failed. Mostly because I had no idea what I was doing when it came to ecommerce, and because I did not have a web developer. I was also operating on Blogger – enough said. So a year ago when my developer – Judith Shakes Designs – said, “D, I really think you should start your own clothing line”. I was like no – been there done that. Months went by and I asked her for any ideas on how to beef up my site she continued to nudge me about the clothing line idea. I do not know what got into me. Maybe it was because I had finally found a product I could stand behind, maybe it was that reading I got 12 years ago, maybe it was my 5th house getting activated. Whatever it was made me say, “Fuck it, let’s give it a shot.”

So you see, this has been a long time coming. The universe kept whispering, “Give it another try”. So here I am. I am really proud of this loungewear collection. The product is excellent, and now I have an incredible platform to really serve you as best as possible. 2020 has been a hard year for all of us, but the silver lining is I finally had the time to pick up a passion project I have wholeheartedly wanted to do. You may not know me, but you should know I do not do anything half way. I am all in or all out. And I am ALL IN when I tell you that you are going to want to live in this loungewear. Thanks for being here. I know you will love everything as much as I do. Now go get your SHOP on.

Desiree

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